Vision and Mission

Vision statement

We are looking to be recognized as a pioneer business school locally and internationally through effective teaching, research, and social engagement.


Mission statement

To advance research (applied and instructional), refine curricula, and promote creative and competent leaders. Our mission is also to prepare skilled graduates who contribute to the progression of scientific and practical domains, with a focus on sustainability (Decent work and economic growth) and entrepreneurship. We also aim to serve the community by fostering its growth to meet the demands of the modern era.