Course Details

Course Details
Course No. : 2010041360
Course Name : E-Marketing
Prerequisite : 151002310
Credit  : 3
Theory credit : 3
Practical Credit : 0
Course Discription : This course introduces the fundamental concepts of marketing and how information technology can increase product sales. The course will cover products and goods marketing on social networks; concepts, methods, and ethics, search engine marketing (SEM), Search Engine Marketing Ad Auction, spamming, websites evaluation metrics, basic Ad technology, and design, and analysis and design of smart marketing information systems.
Syllabus : Download
The Course offering during the Second Semester-2024/2025
Section NOTheory SectionTeacherTime & Location
10 DR NADERA MOHAMMAD MUFLIH ALJAWABRAH 09,30 - 10,30 ح ث خ / المادة تدرس بشكل مدمج في مبنى الحارث الرابع ح.ر 108 / على منصة(مايكروسوفت teams)